Mercato | Mercato – ASSE: Romeyer and Caïazzo will receive an offer of more than 100M €!

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Posted on 4 December 2021 at 11:10 am by AM

In charge of a local project through his company Smart Good Things, Serge Bueno announces his desire to send a very large offer for the takeover of ASSE.

Behind the scenes, the sale of the AS Saint-Etienne has seen a boost in recent days as four candidates are in the running to buy the club. The most publicized project is that carried by Roman Dubov, president of the company Total Sport Investment , which relies on the Russian billionaire Sergeï Lomakin , 986th world fortune according to the magazine Forbes. But that's not all since the existence of a local project was also revealed by L'Equipe. A project led by Serge Bueno , boss of the Smart Good Things company which has already invested in the ASSE Cœur- association Green. And the Franco-Israeli businessman seems to have the means to achieve his ambitions.

Serge Bueno announces a very big offer to buy ASSE

“I presented him with the outline of my project to take over the club. This project is supported by Smart Good Things and its current investors. There is not a single shareholder, but several, including investment funds. We will also appeal to the general public. Our offer will be greater than the amount of the bank guarantee (note: € 100 million), because the club needs more to get out of the rut and settle permanently in L1. You know, people oppose; I reconcile and that's what I do best. I will muster the people and the funds to buy the ASSE. I am going to mobilize businesses, local decision-makers, because we cannot allow this national monument that ASSE to go abroad. I will of course be the majority shareholder through my company. But I’m not making an ego story. There are a few good professionals within the club. We will see who we put, ”he says in the columns of Progress.

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